COMMUNICATION AND DOCUMENTATION

Product communication grounded in what can be supported.

We connect the formulation, available evidence and proposed claims. This gives your marketing team a clearly defined product foundation to work from.

Food supplements · Pet health · B2B support

HOW WE HELP

A shared reference point for product and marketing teams.

We can assess existing claims, organise a new brand's messaging or prepare documentation to substantiate specific statements. The scope reflects the product category, market and materials you intend to use.

Message review

We assess specified claims on labels, websites and marketing materials. We compare them with product information and the requirements of the relevant category.

Evidence and documentation

We organise literature and raw material documents in relation to the formulation and directions for use. We identify limitations in the data and any additional information needed.

Guidance for the team

We provide recommendations and identify statements requiring caution or further review. We help translate the findings into practical guidance for marketing and sales.

WHAT YOU RECEIVE

Your team understands the basis of the brand's message.

Outputs may include an assessment of specified claims, communication recommendations or a dossier within the agreed scope. The documentation sets out available supporting evidence and its limitations; it does not replace assessment of whether a particular statement is permitted for the category.

Claim assessmentOrganised evidenceCommunication guidance
HOW WE WORK

Clear scope. Practical next steps.

01

Understand the context

We review the product, market, audience and planned materials.

02

Connect the information

We assess the formulation, documentation and content requiring review.

03

Provide recommendations

We discuss the potential communication approach, limitations and next steps.

A few claims to review or a complete dossier?

These involve different scopes of work. The choice depends on the number of products, composition, proposed claims and available documents. Our proposal separates content review, evidence assessment and documentation development so that the assignment is clear.

BEFORE WE TALK

Frequently asked questions.

Is a good study enough to justify any marketing statement?

A publication alone does not establish whether a statement is permitted. We also consider the category, market and product presentation. Conclusions depend on the specific case.

Can you work with our agency?

Yes. We can prepare technical guidance, review selected content or run a workshop for the team responsible for communication.

Does this include writing an entire website or campaign?

That scope requires a separate agreement. Our core role is to assess and develop the product, scientific and regulatory foundations of the message.

Let's review what you want to say about your product.

Send a product outline and sample messages. We will tailor the assessment scope to your goal.

Get in touch

LET'S DISCUSS YOUR PROJECT

team@foodup.com.pl+48 536 506 731

We agree confidentiality terms and working arrangements before sensitive materials are shared.